Course content
Through BMT delegates learn the behavioural science basics. Click on the concepts below to understand how they can be used by leaders and teams.
Pinpointing
A pinpointed behaviour is a specific description of what a person is saying or doing. Using pinpointing criteria helps delegates use a clear framework to identify specific behaviours. Being able to articulate which specific behaviours feed into any given result will allow leaders to concentrate their efforts, and is crucial for measuring trends.
Feedback
Throughout the BMT course, delegates will learn what good feedback looks like, when this should be delivered and how they can improve the feedback culture within their own team and organisation.
Shaping
Shaping is a crucial step in any attempt to improve performance. It involves attempting to provide reinforcement each time there is an improvement in performance - no matter how small.
Antecedents and Consequences
Antecedents and consequences are the building blocks of applied behavioural science - they explain how and why a behaviour is started and maintained. Delegates will learn how to appropriately use antecedents and consequences to maximise performance.
Behavioural Improvement Plan
Each delegate completes a behavioural improvement plan, where they have the opportunity to put their BMT learning into practice. They are assisted by a Hollin coach to pick a suitable plan - usually something that has caused frustration in the workplace.
Coursework
Throughout the course, delegates are given reading (short Hollin booklets) and questions to answer on the Hollin e-learning platform. This helps to create engagement in the course, and gives the Hollin coach a good read on how well the material is being understood and applied. Ad-hoc coaching is available for all course delegates.

Course Outcomes
Course graduates leave with an understanding of why people behave as they do and how to influence this. Delegates learn about the characteristics of good-quality feedback and reflect on how to implement this in their workplace.
Behavioural changes are made during the course, delivering immediate returns on investment. This prepares individuals to initiate and support sustainable behavioural change at an organisational level. Delegates are equipped to continue making changes after the course is over.
One course graduate saved their organisation £200k by changing their management of fleet vehicles. They went on to save a further £600k using problem-solving tools and key skills taught in the BMT course; saving the organisation some £600k over two years, and every subsequent year.